Varta

Logo & Identity design

π•πšπ«π­πš : 𝘒𝘯 𝘐𝘯π˜₯π˜ͺ𝘒𝘯 π˜›π˜’π˜­π˜¦ is an Indian clothing and handicraft brand that’s founded on the principle that great fashion and sustainability can coexist peacefully. ⁣
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Varta is a modern brand that has its roots in the ancient culture of India.⁣ That’s exactly what the logo talks about. The Devnagari “R” seamlessly replaces the R to create a contemporary logo.
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We designed the logo as well as the stationery for them. And what can we say, we enjoyed every bit of it.

A contemporary logo with bold presence

A fine blend of modern and traditional with the use of typography and colours.