Geosvasth
CLIENT
Naturia Pvt. Ltd.
INDUSTRIES
F&B
SERVICES
/ Identity / Packaging / Website / Campaign
Geosvasth, an Indian organic food brand launched across Dubai, Sydney and Singapore, brings the farm-to-kitchen story alive — where Indian roots meet global design. A bold, modern identity that looks premium, feels honest, and tells its story in colour and craft.
THE PROBLEM
Geosvasth began with just a name — an Indian-origin F&B brand entering international markets before India itself. With “organic” still a growing conversation, the real challenge was trust. How do you make the world believe in India’s purity, not just its spice? The brand needed an identity that could bridge cultures — grounded in authenticity yet designed for the global shelf.
THE SOLUTION
We built the identity around one powerful idea — from Indian farms to global kitchens. Each product carried its own hand-drawn illustration depicting the journey of origin, inspired by Indian farmlands and everyday life. A custom packaging window shape, accented with traditional Indian borders, added layers of local detail. Vibrant, confident colours and clean layouts balanced the global aesthetic — a perfect blend of culture and contemporary design.
The result: packaging that doesn’t just sell organic food — it tells a story of where it comes from, and why it matters.
Logo and Collaterals: A simple mark that reflects the brand’s essence- In Devnagari as well as English
Branding: A consistent identity built around the farm-to-home idea.
Packaging: Illustrations showing the real farmer in their local settings
Website: Clean, impactful and easy-to-navigate digital presence.
Brochure: A beautiful overview of the brand and product range.
Stall Design: A space that brings the brand experience to life with illustrations and information.
